sunday linen

Sunday Linen is a concept bedding, bath, & home brand based in Palm Springs, California. Their social media drives their sales, so identity strategy was a large part of their branding scope. Their products are environmentally sustainable and high quality for an accessible price, so a quirky and modern design with saturated color, mixed typography, and curved design appeals to a younger, eco-conscious clientele. Heavy noise and custom gradients define the overall style.

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brand identity  •   print & packaging design  •  social media